추천관계 생성 방법 및 시스템

Method and system for creating recommendation relation

Abstract

The present invention relates to a method and a system for generating a recommendation relation, which send a coupon including recommender information to a potential customer, establish an obtained recommender and the potential customer registering the coupon as a recommender and a recommended person, respectively, by obtaining recommendation information from a registered coupon when the potential customer registers the sent coupon, and provide a reward when a product is purchased. The method for generating a recommendation relation according to the present invention comprises the following steps of: a coupon generating step for generating a coupon including recommender information; a coupon sending step for sending the generated coupon to a potential customer; and an information obtaining step for obtaining the recommender information from information on the sent coupon which is registered or used when the sent coupon is registered or used. [Reference numerals] (100) Recommender relation generating system; (110) Coupon generating unit; (120) Coupon sending unit; (130) Information obtaining unit; (140) Recommendation relation generating unit; (150) Rewarding unit; (200) Recommender; (300) Potential customer
본 발명은 잠재고객에게 추천인 정보가 포함된 쿠폰을 발송하고, 잠재고객이 발송된 쿠폰을 등록하면, 등록된 쿠폰에서 추천인 정보를 획득하여 획득된 추천인과 쿠폰을 등록한 잠재고객을 추천인과 피추천인 관계로 형성하여 제품구매 시 보상을 제공하는 추천관계 생성 방법 및 시스템에 관한 것이다. 본 발명에 따른 추천관계 생성 방법은, 추천인 정보가 포함된 쿠폰을 생성하는 쿠폰생성단계; 상기 생성된 쿠폰을 잠재고객에 발송하는 쿠폰발송단계; 및 상기 발송된 쿠폰이 등록 또는 사용시 상기 등록 또는 사용된 쿠폰 정보에서 상기 추천인 정보를 획득하는 정보획득단계를 포함할 수 있다.

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